Marketing55% remote-eligible+5.2% YoY growth

Sr. Director of Marketing Salary
by City (2026)

Senior marketing leader overseeing multiple marketing functions and large teams. National median: $192K/year. See how your city compares.

National median

$192K

Top 10% earn

$315K

Entry level

$148K

Salary growth

+5.2%/yr

Sr. Director of Marketing salary by city

Sorted by median salary

City	Entry	Median	Senior	COL	Tax
San Francisco, CA	$222K	$288K	$372K	224	9.3%
San Jose, CA	$215K	$278K	$360K	210	9.3%
New York City, NY	$208K	$269K	$348K	187	6.85%
Cambridge, MA	$206K	$268K	$346K	185	5%
Pearl City, HI	$206K	$268K	$346K	185	11%
Oakland, CA	$204K	$265K	$342K	185	9.3%
Washington, DC	$204K	$265K	$342K	152	8.5%
Bellevue, WA	$200K	$259K	$334K	175	None ✓
Jersey City, NJ	$200K	$259K	$335K	162	10.75%
Irvine, CA	$198K	$256K	$331K	172	9.3%
Los Angeles, CA	$192K	$250K	$322K	163	9.3%
Yonkers, NY	$193K	$250K	$323K	165	6.85%
Seattle, WA	$192K	$250K	$322K	150	None ✓
Boston, MA	$192K	$250K	$322K	162	5%
Arlington, VA	$192K	$250K	$322K	148	5.75%
Bethesda, MD	$193K	$250K	$323K	165	5.75%
Kirkland, WA	$191K	$247K	$320K	162	None ✓
Newark, NJ	$189K	$246K	$317K	155	10.75%
Stamford, CT	$188K	$244K	$315K	158	6.99%
Hilo, HI	$186K	$241K	$312K	155	11%
San Diego, CA	$185K	$240K	$310K	148	9.3%
Santa Ana, CA	$183K	$237K	$306K	150	9.3%
Anaheim, CA	$181K	$235K	$304K	148	9.3%
Rockville, MD	$181K	$235K	$304K	148	5.75%
Long Beach, CA	$181K	$234K	$303K	155	9.3%
Alexandria, VA	$179K	$233K	$300K	145	5.75%
Elizabeth, NJ	$179K	$233K	$300K	145	10.75%
Paterson, NJ	$176K	$228K	$295K	140	10.75%
Sacramento, CA	$175K	$227K	$293K	128	9.3%
Portland, OR	$175K	$227K	$293K	130	9.9%
Chula Vista, CA	$174K	$226K	$292K	138	9.3%
Edison, NJ	$174K	$226K	$292K	138	10.75%
Fairbanks, AK	$174K	$226K	$292K	138	None ✓
Austin, TX	$170K	$221K	$285K	110	None ✓
Chicago, IL	$170K	$221K	$285K	107	4.95%
Scottsdale, AZ	$170K	$221K	$285K	118	2.5%
Denver, CO	$170K	$221K	$285K	118	4.55%
Miami, FL	$166K	$215K	$278K	123	None ✓
Tacoma, WA	$166K	$215K	$278K	128	None ✓
Worcester, MA	$166K	$215K	$278K	120	5%
Philadelphia, PA	$166K	$215K	$278K	110	3.07%
Baltimore, MD	$166K	$215K	$278K	115	5.75%
Honolulu, HI	$166K	$215K	$278K	192	11%
New Haven, CT	$164K	$212K	$274K	122	6.99%
Dallas, TX	$163K	$211K	$273K	96	None ✓
Plano, TX	$163K	$211K	$273K	105	None ✓
Atlanta, GA	$163K	$211K	$273K	99	5.75%
Minneapolis, MN	$163K	$211K	$273K	106	6.8%
Salt Lake City, UT	$163K	$211K	$273K	105	4.85%
Hartford, CT	$163K	$211K	$273K	118	6.99%
Nashua, NH	$162K	$211K	$272K	120	None ✓
Frisco, TX	$161K	$209K	$270K	118	None ✓
Riverside, CA	$161K	$209K	$270K	118	9.3%
Naperville, IL	$161K	$209K	$270K	118	4.95%
Vancouver, WA	$161K	$209K	$270K	118	None ✓
Lowell, MA	$161K	$209K	$270K	118	5%
Gresham, OR	$161K	$209K	$270K	118	9.9%
Bridgeport, CT	$161K	$209K	$270K	118	6.99%
Manchester, NH	$161K	$209K	$270K	118	None ✓
Burlington, VT	$161K	$209K	$270K	118	6.6%
Providence, RI	$161K	$209K	$270K	118	5.99%
McKinney, TX	$160K	$207K	$268K	108	None ✓
Fort Lauderdale, FL	$160K	$207K	$268K	118	None ✓
Aurora, CO	$160K	$207K	$268K	112	4.55%
Raleigh, NC	$160K	$207K	$268K	102	4.75%
Durham, NC	$160K	$207K	$268K	100	4.75%
St. Paul, MN	$160K	$207K	$268K	104	6.8%
Anchorage, AK	$160K	$207K	$268K	128	None ✓
Hialeah, FL	$159K	$206K	$266K	115	None ✓
Hollywood, FL	$159K	$206K	$266K	115	None ✓
Lakewood, CO	$159K	$206K	$266K	115	4.55%
Ann Arbor, MI	$159K	$206K	$266K	115	4.25%
Frederick, MD	$159K	$206K	$266K	115	5.75%
Portland, ME	$159K	$206K	$266K	115	7.15%
Concord, NH	$159K	$206K	$266K	115	None ✓
Warwick, RI	$159K	$206K	$266K	115	5.99%
Pembroke Pines, FL	$157K	$204K	$263K	112	None ✓
Fort Collins, CO	$157K	$204K	$263K	112	4.55%
Cary, NC	$157K	$204K	$263K	112	4.75%
Irving, TX	$155K	$202K	$260K	97	None ✓
Tampa, FL	$155K	$202K	$260K	102	None ✓
Phoenix, AZ	$155K	$202K	$260K	100	2.5%
Chandler, AZ	$155K	$202K	$260K	105	2.5%
Charlotte, NC	$155K	$202K	$260K	100	4.75%
Nashville, TN	$155K	$202K	$260K	102	None ✓
Eugene, OR	$156K	$202K	$261K	110	9.9%
Provo, UT	$155K	$202K	$260K	100	4.85%
Houston, TX	$154K	$200K	$258K	91	None ✓
Round Rock, TX	$154K	$200K	$258K	108	None ✓
Gilbert, AZ	$154K	$200K	$258K	108	2.5%
Tempe, AZ	$154K	$200K	$258K	108	2.5%
Thornton, CO	$154K	$200K	$258K	108	4.55%
Boise, ID	$154K	$200K	$258K	108	5.8%
Wilmington, DE	$154K	$200K	$258K	108	6.6%
Stockton, CA	$152K	$198K	$255K	105	9.3%
Springfield, MA	$152K	$198K	$255K	105	5%
Salem, OR	$152K	$198K	$255K	105	9.9%
Henderson, NV	$152K	$198K	$255K	105	None ✓
Meridian, ID	$152K	$198K	$255K	105	5.8%
Fort Worth, TX	$151K	$196K	$253K	93	None ✓
Orlando, FL	$151K	$196K	$253K	100	None ✓
Reno, NV	$151K	$196K	$253K	108	None ✓
Carrollton, TX	$150K	$195K	$252K	102	None ✓
Missoula, MT	$150K	$195K	$252K	102	6.75%
Denton, TX	$149K	$193K	$249K	100	None ✓
San Bernardino, CA	$149K	$193K	$249K	100	9.3%
Cape Coral, FL	$149K	$193K	$249K	100	None ✓
Peoria, AZ	$149K	$193K	$249K	100	2.5%
Rochester, MN	$149K	$193K	$249K	100	6.8%
West Jordan, UT	$149K	$193K	$249K	100	4.85%
Overland Park, KS	$149K	$193K	$249K	100	5.7%
Dover, DE	$149K	$193K	$249K	100	6.6%
Arlington, TX	$148K	$192K	$248K	94	None ✓
Garland, TX	$148K	$192K	$248K	91	None ✓
St. Petersburg, FL	$148K	$192K	$248K	105	None ✓
Mesa, AZ	$148K	$192K	$248K	98	2.5%
Richmond, VA	$148K	$192K	$248K	98	5.75%
Columbus, OH	$148K	$192K	$248K	90	3.99%
Pittsburgh, PA	$148K	$192K	$248K	90	3.07%
Las Vegas, NV	$148K	$192K	$248K	102	None ✓
Charleston, SC	$148K	$192K	$248K	105	6.5%
Albany, NY	$148K	$191K	$247K	98	6.85%
Port St. Lucie, FL	$148K	$191K	$247K	98	None ✓
Chesapeake, VA	$148K	$191K	$247K	98	5.75%
North Las Vegas, NV	$148K	$191K	$247K	98	None ✓
West Valley City, UT	$148K	$191K	$247K	98	4.85%
Orem, UT	$148K	$191K	$247K	98	4.85%
Nampa, ID	$148K	$191K	$247K	98	5.8%
Billings, MT	$148K	$191K	$247K	98	6.75%
Lewiston, ME	$148K	$191K	$247K	98	7.15%
Bakersfield, CA	$145K	$189K	$244K	95	9.3%
Aurora, IL	$145K	$189K	$244K	95	4.95%
Glendale, AZ	$145K	$189K	$244K	95	2.5%
Norfolk, VA	$145K	$189K	$244K	95	5.75%
Newport News, VA	$145K	$189K	$244K	95	5.75%
Allentown, PA	$145K	$189K	$244K	95	3.07%
North Charleston, SC	$145K	$189K	$244K	95	6.5%
Virginia Beach, VA	$145K	$188K	$243K	98	5.75%
Cincinnati, OH	$145K	$188K	$243K	88	3.99%
Kansas City, MO	$145K	$188K	$243K	90	5.3%
Madison, WI	$145K	$188K	$243K	102	5.3%
Midland, TX	$143K	$186K	$240K	92	None ✓
Athens, GA	$143K	$186K	$240K	92	5.75%
Duluth, MN	$143K	$186K	$240K	92	6.8%
Greenville, SC	$143K	$186K	$240K	92	6.5%
Cheyenne, WY	$143K	$186K	$240K	92	None ✓
Grand Prairie, TX	$142K	$184K	$238K	90	None ✓
Tallahassee, FL	$142K	$184K	$238K	90	None ✓
Joliet, IL	$142K	$184K	$238K	90	4.95%
Colorado Springs, CO	$142K	$184K	$238K	102	4.55%
Sterling Heights, MI	$142K	$184K	$238K	90	4.25%
St. Louis, MO	$142K	$184K	$238K	86	5.3%
Indianapolis, IN	$142K	$184K	$238K	88	3.23%
Milwaukee, WI	$142K	$184K	$238K	90	5.3%
Kenosha, WI	$142K	$184K	$238K	90	5.3%
Huntsville, AL	$142K	$184K	$238K	88	5%
Fargo, ND	$142K	$184K	$238K	90	2.5%
Pasadena, TX	$141K	$183K	$236K	88	None ✓
Mesquite, TX	$141K	$183K	$236K	88	None ✓
Syracuse, NY	$141K	$183K	$236K	88	6.85%
Gainesville, FL	$141K	$183K	$236K	88	None ✓
Greensboro, NC	$141K	$183K	$236K	88	4.75%
Chattanooga, TN	$141K	$183K	$236K	88	None ✓
Green Bay, WI	$141K	$183K	$236K	88	5.3%
Lexington, KY	$141K	$183K	$236K	88	5%
Great Falls, MT	$141K	$183K	$236K	88	6.75%
Casper, WY	$141K	$183K	$236K	88	None ✓
Bismarck, ND	$141K	$183K	$236K	88	2.5%
Sioux Falls, SD	$141K	$183K	$236K	88	None ✓
Rapid City, SD	$141K	$183K	$236K	88	None ✓
Fresno, CA	$141K	$182K	$236K	102	9.3%
Rochester, NY	$141K	$182K	$236K	90	6.85%
Jacksonville, FL	$141K	$182K	$236K	93	None ✓
Detroit, MI	$141K	$182K	$236K	82	4.25%
Des Moines, IA	$141K	$182K	$236K	88	4.82%
Beaumont, TX	$139K	$180K	$232K	85	None ✓
Odessa, TX	$139K	$180K	$232K	85	None ✓
Tyler, TX	$139K	$180K	$232K	85	None ✓
Winston-Salem, NC	$139K	$180K	$232K	85	4.75%
Warren, MI	$139K	$180K	$232K	85	4.25%
Lansing, MI	$139K	$180K	$232K	85	4.25%
Independence, MO	$139K	$180K	$232K	85	5.3%
Lafayette, LA	$139K	$180K	$232K	85	6%
Cedar Rapids, IA	$139K	$180K	$232K	85	4.82%
Kansas City, KS	$139K	$180K	$232K	85	5.7%
Lincoln, NE	$139K	$180K	$232K	85	5.84%
Rio Rancho, NM	$139K	$180K	$232K	85	5.9%
Fayetteville, AR	$139K	$180K	$232K	85	4.9%
San Antonio, TX	$138K	$179K	$231K	87	None ✓
Amarillo, TX	$137K	$177K	$229K	82	None ✓
Waco, TX	$137K	$177K	$229K	82	None ✓
Buffalo, NY	$136K	$177K	$228K	88	6.85%
Pueblo, CO	$137K	$177K	$229K	82	4.55%
Columbus, GA	$137K	$177K	$229K	82	5.75%
Augusta, GA	$137K	$177K	$229K	82	5.75%
Fayetteville, NC	$137K	$177K	$229K	82	4.75%
Clarksville, TN	$137K	$177K	$229K	82	None ✓
South Bend, IN	$137K	$177K	$229K	82	3.23%
Louisville, KY	$136K	$177K	$228K	85	5%
Mobile, AL	$137K	$177K	$229K	82	5%
Broken Arrow, OK	$137K	$177K	$229K	82	4.75%
Davenport, IA	$137K	$177K	$229K	82	4.82%
Omaha, NE	$136K	$177K	$228K	88	5.84%
Killeen, TX	$135K	$175K	$227K	80	None ✓
Rockford, IL	$135K	$175K	$227K	80	4.95%
Macon, GA	$135K	$175K	$227K	80	5.75%
Akron, OH	$135K	$175K	$227K	80	3.99%
Dayton, OH	$135K	$175K	$227K	80	3.99%
Erie, PA	$135K	$175K	$227K	80	3.07%
Springfield, MO	$135K	$175K	$227K	80	5.3%
Fort Wayne, IN	$135K	$175K	$227K	80	3.23%
Bowling Green, KY	$135K	$175K	$227K	80	5%
Montgomery, AL	$135K	$175K	$227K	80	5%
Norman, OK	$135K	$175K	$227K	80	4.75%
Las Cruces, NM	$135K	$175K	$227K	80	5.9%
Gulfport, MS	$135K	$175K	$227K	80	5%
Abilene, TX	$134K	$174K	$224K	78	None ✓
Toledo, OH	$134K	$174K	$224K	78	3.99%
Evansville, IN	$134K	$174K	$224K	78	3.23%
Shreveport, LA	$134K	$174K	$224K	78	6%
Jackson, MS	$134K	$174K	$224K	78	5%
Charleston, WV	$134K	$174K	$224K	78	6.5%
Spokane, WA	$133K	$173K	$223K	95	None ✓
Cleveland, OH	$133K	$173K	$223K	82	3.99%
Grand Rapids, MI	$133K	$173K	$223K	90	4.25%
New Orleans, LA	$133K	$173K	$223K	92	6%
Brownsville, TX	$132K	$171K	$221K	75	None ✓
Fort Smith, AR	$132K	$171K	$221K	75	4.9%
Huntington, WV	$132K	$171K	$221K	75	6.5%
Corpus Christi, TX	$130K	$169K	$218K	84	None ✓
Tucson, AZ	$130K	$169K	$218K	90	2.5%
Savannah, GA	$130K	$169K	$218K	92	5.75%
Memphis, TN	$130K	$169K	$218K	82	None ✓
Knoxville, TN	$130K	$169K	$218K	85	None ✓
Birmingham, AL	$130K	$169K	$218K	82	5%
Columbia, SC	$130K	$169K	$218K	88	6.5%
Oklahoma City, OK	$130K	$169K	$218K	82	4.75%
Baton Rouge, LA	$130K	$169K	$218K	88	6%
Albuquerque, NM	$130K	$169K	$218K	88	5.9%
Tulsa, OK	$127K	$165K	$213K	80	4.75%
El Paso, TX	$126K	$163K	$211K	82	None ✓
Wichita, KS	$126K	$163K	$211K	82	5.7%
Lubbock, TX	$121K	$157K	$203K	78	None ✓
Little Rock, AR	$121K	$157K	$203K	82	4.9%
Laredo, TX	$115K	$150K	$193K	76	None ✓

COL-adjusted: where does your salary go furthest?

A $192K Sr. Director of Marketing salary in Houston (COL 91, no tax) has significantly more purchasing power than the same salary in San Francisco (COL 224, 9.3% state tax). Use our calculator to see the real numbers.

Try COL Calculator →

Sr. Director of Marketing Salary Guide (2026)

The national median salary for a Sr. Director of Marketing is $192,000 per year. Entry-level positions typically start at $148,000, while experienced professionals in the top 25% earn $248,000 or more. The highest-paid 10% of Sr. Director of Marketings nationally earn $315,000+.

Education and requirements

Bachelor's in Marketing; MBA preferred; 12+ years. This role is 55% remote-eligible nationally, which significantly expands the geographic job market for workers in lower cost-of-living cities.

Salary growth outlook

Sr. Director of Marketing compensation is growing at 5.2% annually, well above the national average wage growth rate. Demand for qualified Sr. Director of Marketings significantly outpaces supply in most major metros.

Sr. Director of Marketing salary FAQ

How much does a Sr. Director of Marketing make?

The median Sr. Director of Marketing salary in the US is $192,000 per year — about $92/hour. Most earn between $148,000 (25th percentile) and $248,000 (75th percentile).

What is the starting salary for a Sr. Director of Marketing?

Entry-level Sr. Director of Marketing positions typically start around $148,000 per year. Pay rises with experience, specialization, and location.

How much do the highest-paid Sr. Director of Marketings earn?

The top 10% of Sr. Director of Marketings earn $315,000 or more per year — usually senior, lead, or specialized professionals in high-cost or high-demand markets.

Which city pays Sr. Director of Marketings the most?

San Francisco has the highest median Sr. Director of Marketing salary at $288K among the cities we track. But high-cost metros like San Francisco and New York often have lower real purchasing power once cost of living and taxes are factored in.

Are Sr. Director of Marketing salaries going up?

Yes — Sr. Director of Marketing pay is growing about 5.2% year over year, above the US average wage-growth rate.

Sr. Director of Marketing Salaryby City (2026)