CreativeUpdated Q1 2026

Social Media Manager Salary
in Raleigh, NC

Manage brand presence across social media platforms through content, engagement, and analytics. Median salary in Raleigh: $60K/year. Data from BLS, O*NET, and H-1B disclosures.

Median salary
$60K
per year
Take-home: $39K

Salary range in Raleigh

Entry level (25th)$45,000
Median (50th)$60,000
Senior (75th)$82,000
Top earner (90th)$110,000
Data freshness

Figures represent annual base salary in Raleigh, North Carolina. Reviewed by SalaryOptics Editorial Β· How we calculate this β†’

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What the numbers say for Raleigh

Analysis derived from the salary, COL, tax, and labor-market figures above β€” specific to this role and city.

Strong 6.5% annual wage growth

This role's national salaries are growing at 6.5% year-over-year, well above the BLS all-occupations average of ~3.5%. If that pace holds, the Raleigh median reaches $82,205 in five years.

72% remote-eligible

This role is 72% remote-eligible nationally according to job-posting analysis, which significantly expands the job market for Raleigh-based Social Media Managers. Many Raleigh professionals in this role are paid on the locality scale of their employer's HQ rather than Raleigh's local rate β€” verify which scale your offer references before negotiating.

Rent eats 49% of take-home

Average 1-bedroom rent in Raleigh ($1,600/mo) consumes approximately 49% of an after-tax median Social Media Manager salary. Financial planners typically recommend keeping housing under 30% of take-home β€” a salary at the 75th percentile ($82K) brings that ratio into a more comfortable range here.

Key facts for Raleigh

Median salary
$60K
annual
Take-home pay
$39K
after fed/state tax
COL index
102
100 = US avg
State income tax
4.75%
effective rate
Avg 1BR rent
$1,600
per month
YoY growth
+6.5%
salary trend

Salary forecast: Raleigh Social Media Manager to 2030

Based on BLS 2022–2032 Employment Projections and WEF Future of Jobs Report 2026. At current growth rates, median salary reaches $60K by 2030.

Salary trend & forecast β€” Raleigh

Historical (2019–2025) + projected to 2030 based on BLS growth rates

HistoricalProjected
Social Media Manager salary trend 2019–2030PROJECTED β†’$50K$55K$59K$64K$68K201920212023202520272029
2026
$61K
projected
2027
$63K
projected
2028
$65K
projected
2029
$66K
projected
2030
$68K
projected

Projections based on BLS Employment Projections 2022–2032 CAGR and WEF Jobs Report 2025. Not financial advice.

YearProjected median salaryvs today
2027 projected$60,000+$0
2028 projected$60,000+$0
2029 projected$60,000+$0
2030 projected$60,000+$0

Projections use compound annual growth rate (CAGR) from BLS occupational outlook data. Actual salaries may vary.

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Social Media Manager Salary in Raleigh, North Carolina: Complete Guide (2026)

The median Social Media Manager salary in Raleigh, NC is $60,000 per year as of Q1 2026. This figure represents the midpoint of all reported compensation for this role in the Raleigh–NC metropolitan area, based on data from the Bureau of Labor Statistics Occupational Employment Statistics, H-1B visa disclosures from the Department of Labor, and O*NET occupational data.

Salary range for Social Media Manager in Raleigh

Entry-level Social Media Managers in Raleigh with 0–2 years of experience typically earn between $45,000 and $60,000 annually. Mid-career professionals with 3–7 years command $60,000 to $82,000, while senior-level practitioners with 8+ years of experience regularly earn $82,000 to $110,000 or more.

Cost of living in Raleigh for Social Media Managers

Raleigh has a cost of living index of 102 compared to the US national average of 100. Living costs in Raleigh are close to the national average. North Carolina has a 4.75% state income tax rate.

Education requirements for Social Media Manager

Bachelor's in Marketing or Communications. This role is 72% remote-eligible nationally, which can significantly expand the job market for Raleigh-based professionals.

Social Media Manager salary in nearby cities

CityMedian salaryCOL index
Raleigh (current)$60K102
Charlotte$59K100
Greensboro$53K88
Durham$60K100
Winston-Salem$51K85
Fayetteville$49K82